Post by sakibkhan47 on Feb 22, 2024 8:07:43 GMT
Why is it called experiential marketing? Nowadays we all live most of our days connected to the internet , bombarded by an infinite amount of content via smartphones and PCs. This leads to traditional advertising promotion , such as television commercials and billboards, no longer being sufficient . Even advertising via social media risks getting lost in the infinite sea of videos watched by people every day and in the compulsive scrolling of feeds. Brands must therefore differentiate themselves and address the subject through experiences that can involve them personally.
This is how experiential marketing activities are born which place the consumer and his Croatia WhatsApp Number emotions at the center of the promotion process . The more memorable and engaging the experiential marketing initiative is, the more people will assume positive attitudes towards the brand and the product. Netflix and experiential marketing Netflix knows this well and has made experiential marketing campaigns a new strong point. Netflix, known for its engaging and always current communication, has ventured into various experiential marketing initiatives in recent years. The goal is to provide viewers with experiences to live beyond the screen .
So today let's see together the 5 most engaging experiential marketing campaigns created by Netflix . YOU ARE AWFUL Who, watching an episode of Black Mirror , has never wanted to be the protagonist? To promote the sixth season , released on the platform on June 15, 2023, Netflix decided to make this wish come true and transform the viewer into the protagonist . L’idea arriva direttamente dalla trama del primo episodio della nuova stagione: “Joan è terribile”. L’episodio è incentrato sulla vita di una giovane donna che scopre che il servizio di streaming
This is how experiential marketing activities are born which place the consumer and his Croatia WhatsApp Number emotions at the center of the promotion process . The more memorable and engaging the experiential marketing initiative is, the more people will assume positive attitudes towards the brand and the product. Netflix and experiential marketing Netflix knows this well and has made experiential marketing campaigns a new strong point. Netflix, known for its engaging and always current communication, has ventured into various experiential marketing initiatives in recent years. The goal is to provide viewers with experiences to live beyond the screen .
So today let's see together the 5 most engaging experiential marketing campaigns created by Netflix . YOU ARE AWFUL Who, watching an episode of Black Mirror , has never wanted to be the protagonist? To promote the sixth season , released on the platform on June 15, 2023, Netflix decided to make this wish come true and transform the viewer into the protagonist . L’idea arriva direttamente dalla trama del primo episodio della nuova stagione: “Joan è terribile”. L’episodio è incentrato sulla vita di una giovane donna che scopre che il servizio di streaming
